For the people of Danville and Pittsylvania County, the proposed data center represents more than just another business investment—it represents a chance to continue the region’s economic resurgence. Like many communities in Southside Virginia, Danville spent decades adapting to the loss of textile and tobacco industries that once powered the local economy, But in recent years, the city has begun building new momentum with projects such as the development of the Caesars Virginia resort and casino. A major data center campus at Berry Hill could add another powerful layer of growth.
Potential benefits could include:
- Thousands of construction jobs during development
- High-paying technology and engineering positions
- Increased demand for local contractors and suppliers
- New tax revenue supporting schools, infrastructure, and services
- Increased housing and small-business growth across the region
Large technology investments often act as economic catalysts, encouraging additional companies to locate nearby and building long-term economic stability.

Building a Technology Future for Southside Virginia
Over the past twenty-five years, regional leaders, economic developers, and community partners have worked tirelessly to prepare Southside Virginia for opportunities exactly like this one. Berry Hill represents the culmination of those efforts.
If the proposed data center campus moves forward, it could position the Danville region as a major technology and digital infrastructure hub in the Southeast, attracting new businesses and helping retain talented workers who want to build their careers close to home.
For Danville, Pittsylvania County, and the surrounding communities, the stakes are high—but so is the potential reward. The vision behind Berry Hill was always about creating a future where Southside Virginia could compete on a national stage. Today, that future may finally be within reach.
See also SOSI Reinvented
